Friday 15 January, 2010
Nike Dunk was basically used to promote
by Administrator |
The
Nike Dunk SB was basically used to promote and launch Nike's College colors program in which the company sponsored many average basketball teams and provided them with this new line of shoe which were modified in order to match the colors of the basketball team uniform.Even though the Nike dunk became more of a cultural and fashion accessory the design of this shoe clearly shows that it was intended to be used during high intensity basketball games, the soul of the shoe is a lot wider and closer to the ground, these modifications decrease the weight of the shoe and effectively improve the performance of basketball players.
Nike Dunk shoes were introduced to the market back in 1985, they were available in many colors and styles as well, they featured a high top or low top and were for the most part intended to be used by college and university basketball players.The production of the Nike dunk was on hold for several years until 1998 when it was relaunched, the 1998 and 2000 models featured a nylon tongue as well as arch supports which set those versions apart from today's models.As time went by the
Nike Dunk Low went through an evolution stage and became more than a basketball sneaker, he became a subcultural icon which is now used to make a fashion statement.The paneling structure was also revised in order to be more effective during blocking and pivoting.
Some of the colleges and universities which participated in this "basketball sneaker revolution" were: the University of Maryland, the University of Nevada, the University of Iowa, St. John's University, the University of Michigan and many others. Unlike the Air Jordan's, the Dunks have been produced in mass in order to accommodate and adapt to the growing demand.Ironically enough special editions of
Nike Dunk SB often fetch very high prices in the online market.
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